Client: Choco Frutas Go Early (Costa Rica), cereal
Scope: brand identity / packaging design / illustration
Go Early is a new line of delicious cereal from Choco Frutas, a brand of fruit and nut mixes from Costa Rica. The concept is based around the brand mascot Henry the sloth making the most of his morning fueled by the delicious cereal. The packaging is designed to offer a joyful experience, incorporating playful illustrations of the ingredients and a fun puzzle on the pack panel.